Investment Pieces

Fine jewellery is made from precious metals — gold, sterling silver, platinum — and set with real diamonds or genuine gemstones, rather than plated base metals and imitation stones. Everything in the Paris Jewellers fine jewellery collection is genuine, including the silver and gemstone pieces.

The number is how much pure gold is in the alloy: 10K is 41.7% gold and 14K is 58.3%. 14K has a richer colour and is slightly softer; 10K is harder and more affordable, which suits pieces worn daily. Both are solid gold, not plated. Read more about the different metals.

Stud earrings, huggies, a fine chain and a low-set ring take daily wear best, because there is less to catch. Look for secure settings — bezel, or prongs kept low — and choose solid gold or sterling silver over plated finishes, which wear through over time. Browse stud earrings and chains.

Warm water, a drop of mild dish soap and a soft brush handles most cleaning. Put jewellery on after perfume, hairspray and sunscreen, take it off for swimming and cleaning products, and store pieces separately so they don’t scratch each other. Sterling silver tarnishes naturally and polishes back easily. See our jewellery care guide.

Yes. A lab-created diamond has the same carbon structure, hardness and appearance as a mined diamond — the difference is how it was formed, and the price. We carry both so you can compare them directly. Read more in All About Diamonds.

Yes. Paris Jewellers has stores across Alberta, British Columbia, Saskatchewan and Ontario, and our team can bring pieces out to try on and compare side by side. Find your closest location on the store locator, or ask us a question through the contact page.